A yacht brand built to scale through content, strategy, and virality

Introduction

Stronger brand presence. Higher engagement. Real revenue.

New Gen Yachts came to us before the brand even launched. There was no audience, no revenue, and no online presence.We built the entire marketing foundation — strategy, content, and growth systems — from the ground up. Our focus was simple: create attention, turn that attention into trust, and convert that trust into qualified leads and sales.In two years, the brand went from zero to over $20 million in revenue, driven largely by viral content, a strong CRM, and paid advertising. New Gen Yachts came to us before the brand even launched. There was no audience, no revenue, and no online presence. We built the entire marketing foundation — strategy, content, and growth systems — from the ground up.Our focus was simple: create attention, turn that attention into trust, and convert that trust into qualified leads and sales.In two years, the brand went from zero to over $20 million in revenue, driven largely by viral content, a strong CRM, and paid advertising.

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Results

From zero revenue to $20M+ in under two years.

Together, we transformed New Gen Yachts into one of the fastest-growing yacht brokerages online.Grew sales from $0 to $20M+ in under two yearsBuilt a content-based lead engine delivering thousands of qualified leadsGenerated millions of views from scripted, filmed, and edited videosGrew Matteo V. (@yacht_lord) from under 4,000 followers to over 150,000 across all platformsDrove sales directly from virality, attention, and long-term brand trustToday, New Gen Yachts is recognized as a leading luxury brokerage fueled by content, systems, and smart advertising — built by DIGIGEN.